BMW 3 330i Luxury Line
BMW 330i LUXURY LINE
With a number of class-leading scores across various criteria, it was an easy victory for the 330i this year.
- Indicative drive away$76,415
- Fuel economy5.8
- Fuel type95 PULP
- ANCAP5 star
Medium cars are an interesting proposition in the Australian market. When buyers started moving out of large cars, many thought the mid-sized sedan would be the natural step as they still offered plenty of interior space and good safety in slightly smaller, more economical packages. However, Australians’ seemingly unquenchable desire for SUVs saw a complete shift away from the sedan body-style in favour of the more practical wagon style of SUVs. As such, mid-sized cars make up a tiny part of the market as a whole, and luxury mid-sized cars even smaller, around 1.5%. And among such cars, this works in favour of the buyer, as car makers have had to sharpen their pencils considerably to get sales, reinforced by the fact that you can get a base model Mercedes C-Class – last year’s winner in this category – and still have plenty of change out of $70,000. The Mercedes-Benz C 200 was up for a third win in a row but it’s showing its age against the BMW 330i and the new Jaguar XE, with the BMW getting its nose in front this time around.
BMWs are famous for their dynamics so it’s not surprising that the 330i topped the class for performance and handling. The 185kW/350Nm 2.0-litre twin-turbo four-cylinder petrol engine is fantastic and works seamlessly with the intuitive eight-speed auto. With the 330i’s claimed 0-100km/h time of 5.8 seconds, it is almost two seconds quicker than both the C 200 and the XE. But despite this commanding performance, it’s an extremely frugal powerplant, using just 5.8L/100km – second only to the hybrid Lexus IS 300h. The judges were particularly impressed with how BMW had created a good balance between ride and handling. While not as ‘comfortable’ as the comfort-focussed XE and C 200, the BMW was better damped so the car settled more quickly than the other two after hitting larger irregularities. Unusually for a sports-focussed model and especially a BMW (whose run-flat tyres are well-known for being noisy due to their stiffer sidewalls), the 330i tied for top spot with the Lexus hybrid in the area of smoothness and quietness.
The 330i outshone its rivals in design and function – with class-leading space, practicality and ergonomics. Like last year, the design of the 3 Series set it apart from the rest. The iDrive system is easy, logical and intuitive, with useful functions such as a head-up display and surround-view cameras. The cabin is more spacious than the rest of the field and everything falls easily to hand. In cars over $50,000 you expect good seats, and there was not much between the seven cars in the field. The BMW’s seats are supremely supportive and very comfortable. Safety levels are usually high in this class and the BMW scored a perfect 10 (along with the C 200, Volvo’s S60 and the Infiniti Q50 hybrid). Its driving assistance features include lane departure warning, lane change alert, a pedestrian warning system and a light city braking function. And, of course, the level of fit and finish in the car is very high.